Nailing Your 2025 Marketing Budget
Street Level Studio’s director of sales explains the smart way to build next year’s marketing budget.
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Need to Stand Out in a Crowd? Some Outstanding Advice.
Is it really possible for a new product or service to elbow its way into an over-packed marketplace, capture attention, and lead to opportunity? With a little creativity, precision, and agility, we know it is!
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Take the Strategic Approach to Marketing Spend
What do plumbing repairs and maximizing your marketing spend have in common? Street Level Studio’s director of sales explains and shares how not to throw a monkey wrench into your budgeting strategy.
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Fresh Voices or Bad Choices? User-Generated Content in Email Marketing
User-generated content—tapping into the contributions of your customer base or user community—can add energy and authenticity to your email marketing. But soliciting from this source also demands careful curation of those contributions to ensure they are appropriate and on-message for...
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Keeping An Eye on AI: Taking a Real Look at Artificial Intelligence in Marketing
Artificial Intelligence is alternately feared and revered when it comes to its role in marketing and branding. Does it mean effortless, but also lifeless, automation? Or is it a means to providing communications professionals with even more creative power? Let’s...
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Email Marketing: Why Is Everybody So Hyper About Personalization?
Email marketing continues to be a highly effective, scalable, and cost-conscious digital strategy—especially if you pay attention to personalizing the content and the experience. That’s always been true, but the latest technology advancements and decades of data collection have raised...
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What Do People Like Us Do All Day?
Remember the children’s book that taught us all what people do all day in “Busytown?” Here’s a not-so-Scarry behind-the-scenes look at how we created our new Street Level Studio website to show everyone what keeps us busy!
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Rx: Website Redesign for Data Rescue MDs
Having saturated their homegrown client base of local, smaller businesses, Data Rescue MDs was eager to enter a larger market. The company needed a web presence that would emphasize their expertise and proficiency at recovering data from failed storage devices.
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Shiny, Smooth, Snappy, Scintillating, Sweet Direct Mail
Canon Solutions America challenged us to develop a high-impact direct mail piece that would articulate the capabilities of their new, next-gen sheetfed production inkjet press, plus give commercial print providers a real “sense” of what the press can do. Find...
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The Trend to Debrand: Embracing the Bland?
Minimalism is experiencing a renaissance of sorts in the logos, app icons, and mobile websites you interact with on your smartphone. But is that a good thing? Read on to learn more about the debranding debate.
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